Created in 1934, the DAKS self-supporting trousers revolutionised fashion. They featured an adjustable waistband, eliminating the need for belts and braces, and small rubber pads sewn into the waistband to hold the shirt in place.
Originally created as part of the DAKS sport collection, due to the inventor, Alec Simpson, inspiration to have a pair of trousers where the braces would not impede his swing whilst playing golf. They were quickly incorporated into the tailoring collection and used heavily in DAKS advertisements.
Over the years this once patented design has continued to be developed into different styles and trends to meet each season’s demands. In 1952, gentlemen were offered the choice of 14 cloths and 49 colours and patterns in this design, which is believed to be a first for its time. Today, you can see this famous design in our Enrick and Eton trousers.