On Sunday 14th
January we showcased our AW18 collection at the iconic Teatre Vetra in Milan.
This show has been incredibly exciting for DAKS, as for the first time in the
brands history we combined our Womenswear and Menswear collections. Both showing
on one runway to create a unified collection comprised of 67 looks.
The inspiration behind
the AW18 DAKS show is the meeting of two people following a journey on a
luxurious British Steam Train. The collection is an aesthetic
embrace between the couple as the two collections are so closely linked. Similar
materials, fabrics and colour palettes run through both menswear and
womenswear, a more modern and masculine silhouette is seen in the menswear
collection, complimented by a more gentle, softer, aesthetic for womenswear.
The DAKS AW18 collection is rich in colours, prints and
window checks in an array of dimensions and sizes. Alongside the iconic House
Check, a bespoke and innovative check has been designed exclusively for this
season and runs through both the men’s and women’s collections.
The collection is rooted in the brand’s
British legacy, using key details to completely evoke that iconic English
style. Details are key this season. Fabric flowers are scattered on jacket
lapels and delicate gold details adorn belts. The bags have been created in the
same exclusive fabrics as the clothing, in on-trend shapes and models in a
combination of exquisite leathers.